Currency Fair - Digital Advertising
Currency Fair put sellers and buyers together to essentially swap their currencies at a rate determined by the seller. It’s a brilliant way to get great exchange rates but it’s not as easy as popping into a bank. It’s a great way for people transferring regular sums abroad. Working with Currency Fair we have been making little changes to try and find the best way to promote CF and to get people to register. It has involved tweaks to their website, emails and banner advertising to known expats and radio ads.